too bad it won't be a wrangler because i was looking forward to that and it would have been a platform of truck from jeep which resonates with a lot of the current truck audience.
Jeep Pickup Won't be a Wrangler?
Well we know a Jeep pickup is coming, but now there seems to be some doubt over which form it will take exactly.
Jeep's chief of Design, Mark Allen, recently spoke with Australian publication Motoring about the Jeep pickup, what he had to say was surprising to say the least.
He said one of the main obstacles before green lighting production is determining if the Jeep pickup will be offered as a dervative of the Wrangler or as a stand alone model. "That's some of the homework we're doing right now. How much desire is there, is it a pick-up truck or a Wrangler variant? That's the line,"
A Wrangler based pickup would offer Jeep a cheap and ready made solution, but a dedicated, stand-alone model could offer Jeep greater global appeal then tacking a bed onto the JL. The thinking is that although a stand-alone model would face larger start-up costs but in the long term there is potential to develop the dedicated global appeal that Toyota trucks enjoy outside of the USA.
We'll see just how this plays out over the coming months, which way do you think Jeep should go?
